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商务英语选读PDF|Epub|txt|kindle电子书版本网盘下载

商务英语选读
  • 马丽编 著
  • 出版社: 上海:上海外语教育出版社
  • ISBN:7810803492
  • 出版时间:2002
  • 标注页数:246页
  • 文件大小:16MB
  • 文件页数:254页
  • 主题词:

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图书目录

PartⅠ Etiquette 礼仪1

Unit13

TextA Etiquette and Protocol in Business3

TextB Meeting and Greeting6

TextC Handshake8

PartⅡ Business Communication 商务交流19

Unit321

TextA Levels of Communication21

TextB The Importance of Communication24

TextC Functions of On-the-job Communication26

Unit429

TextA How Can You Develop Effectice Communication Skills?29

TextB The Importance of Listening32

TextC Suggestions for Effective Listening34

Unit537

TextA Sharpening Your Basic Skills37

TextB How to Argue40

TextC Oral Presentation42

Unit645

TextA Nonverbal Communication45

TextB Good Body Language Is Part of Good Communication48

TextC How to Understand Body Language49

Unit752

TextA Business Communication52

TextB Culture and Communication54

TextC Barrier to International Communication57

Unit860

TextA Written Communication60

TextB Cultural Differences63

TextC Guides to Good Intercaltural Communication65

TextA Case Study: Communication Skills68

Unit968

TextB Case Study: Oral Communication71

TextC Case Study: Communicating on the Job73

PartⅢ Economy and Business 经济与商业77

Unit1079

TextA TCL Tries to Expand Global Influence79

TextB World s Biggest Educational Publisher83

TextC EMS Considered an Industry with potential85

Unit1189

TextA Business Organizations89

TextB International Trade93

TextC International Joint Venture95

Unit1298

TextA The Entertainment Economy98

TextB Money Movers101

TextC Haier Group s Chief Stresses Quality103

Unit13107

TextA Companies Reputations Affect Stock107

TextB When Do We Collect Our Profits?110

TextC Buying and Selling Shares112

TextA The Tech Stock Market115

Unit14115

TextB Greenspan: He Rules the World118

TextC Clinton Keeps Greenspan121

PartⅣ Internet and E-commerce 因特网与电子商务125

Unit15127

TextA Weaving the Web127

TextB On-liners Move Off-line131

TextC E-books Ready for Markets Next Year133

Unit16136

TextA Techspeak Born Here136

TextB Net Lingo139

TextC142

1.Dot-names Still Hot Items142

2.Word of the Millennium143

Unit17147

TextA No Y2K Bug? Not Their Faultl147

TextB Portals Flawed Doors150

TextC US Law Bans Sale of Net Addresses by speculations153

Unit18156

TextA Surfing to Success156

TextB Blowing Away the Mist159

TextC Only Content Earns Cash162

Unit19164

TextA Getting World onto Internet Train164

TextB Computer Data Available to Many168

TextC Rising Concerns over Privacy Protection on Net169

Unit20174

TextA Business Rules Being Rewritten in the Internet World174

TextB Internet,Changing Rules for Communication178

TextC Basic Rules for Writing E-mail180

参考译文185

Key to the Exercises239

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