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商务英语报刊选读PDF|Epub|txt|kindle电子书版本网盘下载

商务英语报刊选读
  • 苏立昌,肖立新等编著 著
  • 出版社: 天津:南开大学出版社
  • ISBN:7310014146
  • 出版时间:2001
  • 标注页数:357页
  • 文件大小:21MB
  • 文件页数:364页
  • 主题词:

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图书目录

Ⅰ 阅读技巧(Reading Skills)1

1.专业与背景知识的掌握1

2.怎样阅读报刊文章的标题2

3.西方经贸报刊描述经济发展情况及预测发展趋势的习惯表达方式8

4.西方经贸报刊文章句子、段落的衔接17

5.西方经贸报刊文章的写作特点21

6.西方经贸报刊词汇的掌握32

Lesson 1 How Worried Should You Be?42

Ⅱ 阅读文章(Selected Readings)42

Supplementary Reading:Just What Is Holding the U.S.Economy up?The“X”Factor48

Lesson 2 Asia’s Flawed Fundamentals51

Supplementary Reading:The East Asian Tigers Have Plenty to Roar about55

Lesson 3 The Main Obstacle to Recovery?Politicians58

Supplementary Reading:Bad Banks:Why Japan’s Pols Are Paralyzed62

Lesson 4 Shocked in Shanghai66

Supplementary Reading:China Can Learn from East Asian Crisis69

Lesson 5 The New Business Cycle72

Supplementary Reading:High-Tech Stocks:Keeping the Faith,So Far81

Inter-lesson Exercises(Ⅰ)84

Lesson 6 The Cendant Mess Gets Messier92

Supplementary Reading:Cendant:Who Is to Blame?97

Lesson 7 Poof!And Small Turns into Big101

Supplementary Reading:The Innovative Society105

Lesson 8 The Euro109

Supplementary Reading:The Euro Will Turn Europe into a Superpower116

Lesson 9 The Great Euro Soap Opera119

Supplementary Reading:Weighing the Cost of the Euro124

Lesson 10 What to Do about Asia127

Supplementary Reading:What Sank Asia?Money Sloshing around the World134

Inter-Lesson Exercises(Ⅱ)137

Lesson 11 Globalism Doesn’t Have to Be Cruel146

Supplementary Reading:Lessons from Our Fast-Changing World149

Lesson 12 Yikes!Japan’s Bank Debt Bomb Is Scarier than You Think154

Supplementary Reading:Last Chance for the Yen?159

Lesson 13 Desperation163

Supplementary Reading:Asia Hand168

Lesson 14 Instruments of the Capital Market172

Supplementary Reading:Why the Antitrust Cops Should Lay off High Tech176

Lesson 15 Who Can You Trust?/Earnings Hocus-pocus179

Supplementary Reading:Asian Flu,European Sniffles186

Inter-lesson Exercises(Ⅲ)189

Lesson 16 Doing Business198

Supplementary Reading:Trouble on Wall Street May Mean Trouble on Main Street204

Lesson 17 Something Pretty Darn Close to Wisdom208

Lesson 18 Make Way for the New CEO Clones220

Supplementary Reading:Demystifying Leadership228

Lesson 19 New World Realities and Competitiveness233

Supplementary Reading:The Pitfalls of Unspoken Signals238

Lesson 20 The Different Faces of the Chinese Consumers242

Supplementary Reading:Pulling and Pushing Marketing Strategies in a Market-oriented System247

Inter-lesson Exercises(Ⅳ)252

Lesson 21 The Battle for Brazil258

Supplementary Reading:Motown Slowdown265

Lesson 22 Free Markets and Growth269

Supplementary Reading:A Free Market Winner vs.a Soviet-style Loser272

Lesson 23 Two Japans275

Supplementary Reading:The Other Japan283

Lesson 24 Why Seoul Is Seething286

Supplementary Reading:Meltdown in Seoul289

Lesson 25 How Long Can This Last?293

Supplementary Reading:Why This Expansion Could Steam past Asian Shoals298

Inter-lesson Exercises(Ⅴ)302

Lesson 26 The Cartels Are Finally Crumbling308

Supplementary Reading:‘A Fiasco for Germany’310

Lesson 27 Will the Ruble Bring down the Banks?313

Supplementary Reading:And Now,the Pain315

Lesson 28 Cheaper Exports?Not So Fast318

Supplementary Reading:Don’t Worry:China Isn’t Following in Japan’s Footsteps321

Lesson 29 A Quiet Revolution324

Supplementary Reading:An Economy Ripped in Two327

Lesson 30 WTO:World Trade Organization330

Ⅲ 附录(Appendices)341

1.Information Related to the Texts341

2.Information on International Business Journals355

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