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新编实用英语综合教程 3 北京版PDF|Epub|txt|kindle电子书版本网盘下载
- 孔庆炎，刘鸿章总主编 著
- 出版社： 北京：高等教育出版社
- ISBN：9787040250152
- 出版时间：2009
- 标注页数：190页
- 文件大小：45MB
- 文件页数：199页
- 主题词：英语－高等学校：技术学校－教材
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图书目录
1 Promoting Activities1
Section Ⅰ Talking Face to Face1
Section Ⅱ Being All Ears6
Section Ⅲ Maintaining a Sharp Eye8
Passage Ⅰ Promotion Methods8
Passage Ⅱ 10 Rules for Attending Exhibitions in China13
Section Ⅳ Trying Your Hand16
Section Ⅴ Having Some Fun20
2 Company Profiles21
Section Ⅰ Talking Face to Face21
Section Ⅱ Being All Ears26
Section Ⅲ Maintaining a Sharp Eye27
Passage Ⅰ Haier Culture,Haier Brand and Haier Idea27
Passage Ⅱ Everyone Has a Chance to Win33
Section Ⅳ Trying Your Hand35
Section Ⅴ Having Some Fun39
3 Purchase and Payment40
Section Ⅰ Talking Face to Face40
Section Ⅱ Being All Ears46
Section Ⅲ Maintaining a Sharp Eye47
Passage Ⅰ Who is Using My Credit Card Today?47
Passage Ⅱ E-business Means Opportunities52
Section Ⅳ Trying Your Hand54
Section Ⅴ Having Some Fun60
4 Training Across Cultures61
Section Ⅰ Talking Face to Face61
Section Ⅱ Being All Ears66
Section Ⅲ Maintaining a Sharp Eye67
Passage Ⅰ Cultural Stereotypes and Misunderstandings67
Passage Ⅱ Change,or Get Left Behind72
Section Ⅳ Trying Your Hand76
Section Ⅴ Having Some Fun80
5 Brands and Advertisements81
Section Ⅰ Talking Face to Face81
Section Ⅱ Being All Ears85
Section Ⅲ Maintaining a Sharp Eye87
Passage Ⅰ Elsie the Cow87
Passage Ⅱ Experiential Branding91
Section Ⅳ Trying Your Hand95
Section Ⅴ Having Some Fun99
6 Sharing the Loss100
Section Ⅰ Talking Face to Face100
Section Ⅱ Being All Ears106
Section Ⅲ Maintaining a Sharp Eye107
Passage Ⅰ Sharing Economic Losses Through Insurance107
Passage Ⅱ Be Careful with Your Policy112
Section Ⅳ Trying Your Hand115
Section Ⅴ Having Some Fun119
7 Busy Agenda and Schedule120
Section Ⅰ Talking Face to Face120
Section Ⅱ Being All Ears126
Section Ⅲ Maintaining a Sharp Eye128
Passage Ⅰ Survey Report on Owner-Managers in the UK128
Passage Ⅱ Michael Dell and His Business133
Section Ⅳ Trying Your Hand135
Section Ⅴ Having Some Fun142
8 Thinking Global,Acting Local143
Section Ⅰ Talking Face to Face143
Section Ⅱ Being All Ears149
Section Ⅲ Maintaining a Sharp Eye151
Passage Ⅰ Real WTO Challenges for China151
Passage Ⅱ Sustainability155
Section Ⅳ Trying Your Hand159
Section Ⅴ Having Some Fun163
NEW WORDS AND EXPRESSIONS164
VOCABULARY177
PHRASES188